When I started my business, I immediately started attending networking events. And if business cards were passed around the room, I took one from every person. Even if cards weren’t passed around, I noticed people tend to hand you their cards whether you ask for one or not. At first I didn’t know what to do with them, so I started throwing them in a box. Later, I got smarter, and sometimes I scanned cards and used the contact info to ask them to connect with me on LinkedIn or Facebook. Sometimes I would go on a roll and send a personal email to every person whose card I got and try to set up a phone call, or maybe ask if they’d like to be added to my email list.
But ultimately, all those cards ended up in a box.
Four years later, I counted a few stacks and made a rough estimate: there were 1,500 cards taking up real estate in my office…and in my brain!
A colleague said, “Throw them out. You’ll feel better immediately.” And I knew she was right, but I also new there could be some gems in that box. So I did something first BEFORE I threw them out. Watch the video and find out WHAT.
Can’t see the video? Click here to view it on YouTube.